For Founders
Close your first 100 customers
without a sales team.
Pia is the SDR, AE, and RevOps you can't afford to hire yet. Find prospects, run campaigns, and get daily deal briefs: all from one tool.
The challenge
Sound familiar?
No time to prospect manually
You're building the product, leading the team, and doing the sales. Manual outreach isn't an option.
Don't know who your ICP really is
Your ideal customer is still fuzzy. You need to test targeting, not spend weeks defining it.
Can't afford a sales team yet
Hiring an SDR is a €50k+ bet. You need pipeline now, not after your next raise.
ICP Builder
Tell Pia who you want to reach. She builds the list.
Describe your ideal customer in plain language: industry, title, company size, geography. Pia queries enrichment providers and returns a verified prospect list with emails, phones, and LinkedIn profiles ready to go.
- ✓No Boolean syntax: describe your ICP like you'd explain it to a colleague
- ✓Verified emails + LinkedIn profiles per prospect
- ✓Refine with feedback: more like this, fewer of those
- ✓Lists auto-sync to your campaigns: zero manual export
ICP Builder
Pia generating a verified prospect list from ICP description
Campaign Launch
One-click campaign launch with AI personalization
One-Click Campaign Launch
You write the angle. Pia personalizes for every prospect.
Set your campaign objective and write a single message angle. Pia takes it from there: personalizing each message using LinkedIn data and company intelligence, building the email + LinkedIn sequence, and launching with inbox warmup enabled.
- ✓Email + LinkedIn steps in one visual sequence
- ✓Pia personalizes each message per prospect automatically
- ✓Inbox warmup included: no extra setup
- ✓Launch in minutes, not days
Morning Brief
Know exactly who to follow up with this morning.
Every morning at 8am, Pia delivers a prioritized action list: who replied, who's going cold, and what to send next. Drafted replies are ready to review: so your first sales actions of the day take 10 minutes, not two hours.
- ✓Delivered at 8am on mobile and web
- ✓Prioritized by urgency: hot leads first
- ✓Drafted replies: review and send in one tap
- ✓Audio format for your commute
Morning Brief
8am brief with prioritized actions and drafted replies
Pipeline & CRM
Auto-updating pipeline with deal alerts
Pipeline & CRM
Never lose track of a conversation.
Deals auto-created when a prospect replies. Stages auto-updated based on the conversation. Pia alerts you when a deal goes cold so you follow up before it's too late. The CRM that runs itself so you can focus on closing.
- ✓Deals created automatically from replied prospects
- ✓Stage suggestions from Pia based on conversation context
- ✓Stale deal alerts before they become lost deals
- ✓Full history: emails, LinkedIn, calls in one timeline
Social proof
What founders are saying
“I replaced a full SDR process with Dobble. Pia runs the prospecting while I focus on the conversations that actually matter.”
Thomas R.
Co-founder & CEO, B2B SaaS
“Went from 0 to our first 10 customers in 6 weeks. I had no idea cold outreach could be this targeted and personal at scale.”
Sarah M.
Founder, Early-stage startup
“The morning brief replaced my 2-hour inbox ritual. I start every day knowing exactly who to call and what to say.”
Julien B.
Founder, Series A SaaS
From the blog
We did the learning so you don't have to
Playbooks and guides for founder-led sales
Compare
You have options. Here's the honest truth.
| Feature | Dobble | Apollo / Clay | LemList | Hire an SDR |
|---|---|---|---|---|
| Unified CRM + inbox | ✓ | ✕ | ✕ | ✓ |
| Inbound classification & deal matching | ✓ | ✕ | ✕ | ✓ |
| Lead generation | ✓ | ✓ | ✕ | ✓ |
| Email sequences | ✓ | Partial | ✓ | ✓ |
| LinkedIn automation | ✓ | Partial | Partial | ✓ |
| AI-generated sequences | ✓ | ✕ | ✕ | ✕ |
| Nightly A/B optimization | ✓ | ✕ | ✕ | ✕ |
| Reply detection + auto-stop | ✓ | ✕ | ✓ | ✓ |
| Memory & deal context | ✓ | ✕ | ✕ | ✓ |
| Morning brief | ✓ | ✕ | ✕ | ✕ |
| Mobile + Web | ✓ | ✓ | ✓ | ✕ |
| Monthly cost | €49+ | €99+ | €99+ | €4,000+ |
Pricing
Pricing that scales with you
7-day free trial. No credit card required to start.
Pro
Inbound + outbound in one place.
- ✓3 active campaigns
- ✓150 prospects per campaign
- ✓Inbound + outbound
- ✓Daily morning brief
- ✓Gmail, Outlook & LinkedIn
- ✓CRM & pipeline
- ✓Mobile + Web
Ultra
For growing teams. Most popular.
- ✓5 active campaigns
- ✓500 prospects per campaign
- ✓Everything in Pro
- ✓More inboxes
- ✓Mobile + Web
Max
For teams running inbound + outbound at scale.
- ✓10 active campaigns
- ✓1 000 prospects across campaigns
- ✓Everything in Ultra
- ✓Automations & workflows
- ✓Auto deal creation
- ✓Priority support
All plans include a 7-day free trial. No credit card required to start.
Cancel anytime. Your data exports with you.
The entire sales journey.
One platform.
Find leads, run campaigns, manage deals, and close without juggling 5 tools or hiring a full team. Start free. First morning brief tomorrow.