Signals

Buy signals only you can see.

If everyone can filter for it in a prospecting database, it is not a moat. Triggers are the moments you describe in conversation—new location, product launch, campaign start—and Pia watches for them every night.

Nightly

Detection runs

Plain language

You define the moment

Web + LinkedIn

Signal coverage

Your ICP

Only relevant accounts

Custom triggers

You describe the moment. Pia builds the engine.

Triggers are not static filters. You explain what a good timing looks like for your offer; Pia turns that into detection that runs on a schedule. You review early hits, then let it run.

  • Examples: new franchise, Meta ads started, hiring spike in sales
  • Natural language setup—conversation, not a form
  • Runs overnight so your brief is fresh in the morning
Trigger builder
Buy signals

Why this matters

Different from lists everyone buys.

The same export your competitor bought is not a signal. Triggers surface accounts when something changed that matches your story—so your first line has a reason, not a template.

  • Signals tied to your pitch, not generic firmographics
  • Fewer, sharper accounts in the brief
  • Complements your ICP: same audience, better timing

Stop guessing who to contact.
Start knowing why.

Your first morning brief, tomorrow. Companies, reasons, messages ready.