Signals
Buy signals only you can see.
If everyone can filter for it in a prospecting database, it is not a moat. Triggers are the moments you describe in conversation—new location, product launch, campaign start—and Pia watches for them every night.
Nightly
Detection runs
Plain language
You define the moment
Web + LinkedIn
Signal coverage
Your ICP
Only relevant accounts
Custom triggers
You describe the moment. Pia builds the engine.
Triggers are not static filters. You explain what a good timing looks like for your offer; Pia turns that into detection that runs on a schedule. You review early hits, then let it run.
- ✓Examples: new franchise, Meta ads started, hiring spike in sales
- ✓Natural language setup—conversation, not a form
- ✓Runs overnight so your brief is fresh in the morning


Why this matters
Different from lists everyone buys.
The same export your competitor bought is not a signal. Triggers surface accounts when something changed that matches your story—so your first line has a reason, not a template.
- ✓Signals tied to your pitch, not generic firmographics
- ✓Fewer, sharper accounts in the brief
- ✓Complements your ICP: same audience, better timing
Stop guessing who to contact.
Start knowing why.
Your first morning brief, tomorrow. Companies, reasons, messages ready.